Target Audience

A target audience is a proportion of the population that has a specific taste for a product. In this case (of an animation film) I think that the target audience will be families because most animation films are certificated as "U".

Many of the top rated family films are animated for example the top 10 are: (according to http://www.top10films.co.uk/archives/2641)
1. E.T
2. The Wizard of Oz
3. Mary Poppins (Part animated)
4. Chitty Chitty Bang Bang
5. Toy Story (Animated)
6. Shrek (Animated)
7. Charlie and the Chocolate Factory
8. Back to the Future
9. The Jungle Book (Animated)
10. The Sound of Music

From this I have found that my film will have to be rated "U". This is because in order for all the family to be able to watch it, it has to be young child friendly. For example, no swearing and no violence.